Clever Fools was founded in the summer of 16' as a clothing brand connecting people with a similar interest in street culture: graffiti, skate, photography, and more. We strive to keep a street presence alive, showcasing the real streets wearing the brand and not just social media. From the apparel we create in-house, people have the ability to rep CF to show others the movement behind creating for themselves despite what others think.
The brand is created by those who were labeled foolish for chasing their vision. When it works out, the label changes to clever.
STAY TRUE TO YOURSELF.